Author: Locobuzz

If you’ve been contemplating on social listening for your brand, now is never too late to start! If your brand places its highest bets on good customer sentiment insights, the only... Read More

A Digital Command Center is a virtual intelligence hub that allows brands to quickly track digital developments and respond in a timely manner to manage reputation, take strategic marketing decisions... Read More

A Digital Command Center is a virtual intelligence hub that allows brands to quickly track digital developments and respond in a timely manner to manage reputation, take strategic marketing decisions on the fly, plan... Read More

Locobuzz is a India based new age digital technology start up enabling smart customer engagement and delightful experience through AI, analytics, and automation. LocoBuzz is focused on customer experience and... Read More

Locobuzz’s new groundbreaking automated response engine, designed to leverage a higher standard of AI intelligence to respond to users quickly without compromising the quality of response. It will enable your... Read More

In a social media environment where millions of people could be potential influencers for your brand, it is easy to simply choose people based on their number of followers. However,... Read More

The etymological roots of the word troll go back to the 1600s, when trolls were ugly dwarfs or creatures that made life difficult for travellers. Though the usage of the... Read More

Writer’s Note: In writing this blog, I do not contend that I am portraying a balanced picture of the impact of social media on our lives. Oftentimes, social media is... Read More

Omnichannel marketing is not a term that can be used interchangeably with multichannel marketing. The words sound the same, as Omni means in all ways or places while multi means... Read More

The use of the hashtag grew out of a need to group relevant content on Twitter. In August of 2007, Chris Messina, a blogger suggested using the pound symbol (#)... Read More